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Author Spotlight

Don Doman

Don Doman Don Doman is a published author (How to Produce a First-Class Video for Your Business: Work with the Pros or Do It Yourself, Market Research Made Easy, and Out of Work? Get Into Business: a Guide for the Middle-Aged Entrepreneur. He has also been a corporate producer for over two decades. Don and his wife Peg are local food and theatre critics in the Pacific Northwest, where they write about their adventures.

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Steven D. Levitt is the economist. Stephen J Dubner is the writer. But Freakonomics is more about statistics and what to make of them than it is about economics.

The book is a truly interesting read and reminds me of John Allen Paulos' book, Innumeracy. The authors of Freakonomics claim that there is no unifying theme to the book, but I disagree. The unifying theme, just as in Innumeracy, is a theme about how people, in general, misread and misunderstand statistics and cause-and-effect relationships in society.

But before you think to yourself that statistics and math is boring and so dont read the book, think again. This book is phenomenal and is a New York Times best seller for a reason.

Levitt and Dubner use outrageous examples to bring statistics and cause-and-effect relationships to life.

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